Educational Webinar:

Amplifying Weirdness and Embracing Weakness to Stand Out

With Keynote Speaker and Author Stan Phelps

The association market is competitive. You're not only competing with keeping your members' attention, but also against other associations for your members' time.

Based on over 200 case studies, Stan Phelps provides an unconventional seven-part framework for achieving competitive separation by embracing flaws, instead of fixing them. In this webinar, Stan shows how to leverage what makes you unique and how to apply it in your association.


Join us on Thursday, April 25, 2019 at 12pm EST

Register Now!
Stan Phelps

About the Speaker:
Stan Phelps is a Forbes Contributor, TEDx Speaker, and IBM Futurist focusing on how customer experience and employee engagement can drive differentiation, increase loyalty, and create word of mouth in business. He’s the author of 10 books: Purple Goldfish, Green Goldfish, Golden Goldfish, Blue Goldfish, Purple Goldfish-Service Edition, Red Goldfish, Pink Goldfish, Purple Goldfish-Franchise Edition, Yellow Goldfish, and Gray Goldfish. They all focus on the little ways to drive differentiation, increase loyalty, and promote positive word of mouth. He has spoken at over 300 events in 16 countries.