StarChapter of September: CMSA Chesapeake

Updated: 09/09/2019  |  Category: StarChapter Successes

The Case Management Society of America Chesapeake (CMSA Chesapeake) is the official chapter for Chesapeake Bay and Baltimore Metropolitan area. They represent registered nurses, licensed practical nurses, social workers, and allied healthcare professionals dedicated to the practice of case management. CMSA Chesapeake has grown to over 150 members. We were able to connect with their board to learn how StarChapter has been able to help them with membership growth.

1. What was CMSA Chesapeake’s strategy for engaging new members in the past year?

CMSA of the Chesapeake’s strategy for engaging new members in the past year were discounts, emailing, newsletters and our annual conference. Our national CMSA board is willing to send out discounts for chapter membership.  We use these to attract new members, and renewing members receive discounts of up to 20 percent off for CCMs. We communicate these discounts by emailing all the expired and expiring members from the dashboard of StarChapter’s administrative side of our website. We also use free or discounted memberships to CMSA as prizes at our annual conference.  In addition to membership discounts and prizes, we set up a booth at our annual conference where we advertise membership opportunities.  Last, our Newsletter is mailed out every month with at least one free CEU and a list of meetings we offer that can also be located on the website. 

2. Tell us about a successful event/meeting you organized last year.

Every year we organize an Annual conference for our members and non- members in the spring.  StarChapter has been a huge help with the organization and structure of the registered guests for this event.  The Annual conference is our big thank you for our members and guests that have always supported us.  It is held at the Hotel at Arundel Preserve.  We offer amazing speakers and at least 5 CEUs for all of the attendees.  The past two years we have been utilizing the StarChapter website by having our members and non-members fill out the survey to receive their Annual Conference CEUs online only.  

3. The CMSA Chesapeake network is extensive. Does the board get ideas on how to improve membership value from other chapters?

We have always had an extensive network of professionals following us over the years.  We rely on their input and relationships to decide how to improve our membership.  CMSA of the Chesapeake takes ideas and programs from other chapters and brings them up to the board at monthly meetings.  Our chapter has a strong presence nationally, and that allows for strong relationships with National and other chapters.  It also allows us more access to haring about other chapter’s great ideas and successful initiatives. The survey answers from our annual conference have a lot to do with our membership year for CMSA of the Chesapeake.  We make sure we take our members and non-members suggestions and opinions to the planning of each year.

4. Do you have any tips/advice to share with other board volunteers?

What has helped us in the last two years is giving our members easy access to items on our website.  The registration process online has given us the ability to improve our membership and attendance.  We are able to keep better account of our money and how much we can or need to make for each education meeting/conference.  Utilizing the structure and organization that StarChapter allows has made our engagement activities easier and more accessible.  You can improve your entire chapter by utilizing the website to streamline your communication, engagement and operational activities. 

5. What is in store for your members this year?

Every year we are improving our Annual conference and this year will by far be the best one yet.  We use feedback from the previous year to continuously improve.  We are always pushing to keep education meetings that our members/non-members can attend throughout the year.  We as a chapter try to organize about 6 education meetings a year, not including the annual conference.  These meetings are always free to our members.  We are trying to connect with more companies for corporate partnership, so that we can offer sponsorship through our meetings during the year. 

6. How have been able to utilize StarChapter to run CMSA Chesapeake and reach its goals?  

(Everything listed above also) StarChapter is the major reason our membership has increased as fast as it did these past few years.  We have utilized everything from their member importing, newsletters, announcements, classifieds, and especially the emailing function of the website.  We have improved the money handling and registering of our meetings, so our payment rate is as close to 100% as it has ever been.  The newsletter won an award for publishing from our National CMSA at the 2019 conference in Las Vegas.  We have been able to offer nominations for our board members online.  Each year our nominations for Case Manager of the Year increase due to the ease of having it online.  Our email base has increased 20% over the last two years because we can email all of the visitors that have registered for our meetings.  We developed a relationship with a close chapter, so that they can utilize the perks of registering online for meetings.


StarChapter of August: APICS San Antonio

Updated: 09/10/2019  |  Category: StarChapter Successes

APICS San Antonio an organization that provides educational services, networking opportunities, and events for the Supply Chain and Operations Community in San Antonio and surrounding south central Texas areas.

With several decades in operations, the SCTX APICS Chapter offers APICS certification classes, in-house classes, seminars, professional development meetings, plant tours, and many other services to enrich the professional and personal development of its members.

We were able to connect with Rod Cantu, their Board President, and Roy Vasquez, their Webmaster to learn more about how they are expanding their student presence, partnering with other organizations and utilizing StarChapter to keep their success going.

1. What was APICS San Antonio’s strategy for engaging new members in the past year?

We implemented a strategy that was flexible in engaging new members. First, we expanded our partnerships with professional organizations in our area. This has allowed us to promote APICS membership and educational offerings to a larger group of individuals and companies. Second, we targeted our training engagements toward mid-to-large size companies thus reaching numerous students at once. Students were encouraged to join APICS. Third, we continued our collaboration with local universities whereby our instructors teach relevant supply chain material at local campuses and thus promote APICS membership. We currently have two active student chapters that has allowed us to increase our student memberships. Lastly, plans are in progress to create a Student Chapter Liaison position for the 2019-2020 APICS fiscal year. Our plan is to continue evolving our agile approach to engage new members not only in our course offerings but also in other professional development and networking opportunities.

2. Tell us about a successful event/meeting you organized last year.

In collaboration with another professional organization, we formalized, planned, and executed a successful professional development meeting in Spring 2019. The event was titled, ‘Women in Supply Chain Forum.” The breakfast event was held at the AT&T Center and sponsored by the San Antonio Spurs Sport & Entertainment Group. Attendees had an opportunity to hear from a panel of women address questions regarding their specific career paths in supply chain and leadership. Participants qualified for a raffle of great gift prizes at the end of the meeting. Further, attendees had a tour of the AT&T Center facility. A fascinating topic was the logistics involved in converting the facility floor to meet basketball, ice hockey, and concert events requirements. We drew upon our member and non-member databases along with the member database from the other organization and received a great turnout.

3. The APICS San Antonio network is extensive. Does the board get ideas on how to improve membership value from other chapters?

Yes.  In fact, just a few months ago, APICS’ National Chapter organized a Chapter Leadership Forum to help APICS Chapter leaders strengthen their skills which focused on chapter development and best practices.  The target audience was for North American APICS Chapter leaders which includes nearly 1,600 individuals from 186 chapters.  The forum was held in two locations, Houston, TX and Washington D.C., to draw from the vast amount of chapter leadership. APICS’ National Chapter has also created an online community for North American chapter leaders to connect, share ideas and best practices to encourage chapter growth, governance and innovation.

4. Do you have any tips/advice to share with other board volunteers?

APICS board volunteers gain in several ways namely, building relationships, enhancing leadership skills, and staying relevant in an ever-changing supply chain field. A key point is that one gets out of our involvement as much as what we put into it. Do not be afraid to step outside your comfort zone. Other board members with more experience will help guide you along the way. Ask questions. As Francis Bacon once said: “Who questions much, shall learn much, and retain much.” Volunteering provides a sense of satisfaction that you are giving back to the community. Thinking back to your own career, you can identify select-few whom were instrumental in getting you to reach your potential. Bottom-line, an APICS volunteer helps change lives.

5. What is in store for your members this year?

We will continue to promote our educational offerings, professional development meetings, seminars and plant tours which is our product.  Our social media sites are currently being updated to uphold our networking opportunities with our members and to attract prospective members.  Furthermore, one of our board members suggested that we try a lunchtime webinar as another alternative to connecting with our members.  This webinar would focus on topics that fall under the APICS Body of Knowledge.  Another chapter has offered a 30-minute webinar meeting to their mailing list to discuss different topics and we are entertaining the idea of using this medium.

6. How have you been able to utilize StarChapter to run the APICS San Antonio chapter and reach its goals?  

StarChapter has been a successful platform for our chapter.  The email and meeting/event registration functions have been great for us.  Several of our Board members have become familiar with the functionality of the website and have been able to update items that they are responsible for.  This year we also utilized the Member Survey feature for the first time and found it to be user friendly.

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