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Are you Getting the Right Information? 4 Ways to Collect Better Meeting Feedback

Do you know the real reasons people attend your events? If you’re not giving them what they want, they may go somewhere else to get it.

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Building a Sustainable Revenue Stream with a Formal Sponsorship Program

Relying on dues for revenue can be short-sighted. Adding the right sponsorship program can help your chapter remain solvent for the long-term.

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What’s your Plan for When a Key Team Member Leaves?

To ensure your chapter’s continued survival, you need to know your SPoFs. You also need a plan to avoid single points of failure and to decrease the stress brought on by the departure of an individual critical team member.

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How can Association Management Software Help your Chapter?

How many systems do you use to manage your chapter? If it’s more than one, how well do they function together? A change in technology could help you better serve your chapter and your members.

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5 Ideas for Delivering an Unforgettable Year-end Event and Attracting New Members

It’s time for a last look at this year’s membership numbers. Before you start thinking about changes for the upcoming year, focus on the now; you still have time to bring in new members this year.

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Using Email to Drive Engagement

When messaging and context are appropriate, email can improve open rates while moving the reader to act. However, the wrong email can cause the reader to look elsewhere. Organizations need to be aware of the distinction.

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A Plan for your Chapter Finances is Key to Your Long-term Success

Dues alone won’t keep your chapter financially sound. How long could your chapter survive if you had no dues revenue? Learn how to increase your chapter’s financial stability.

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5 Ways to Avoid Being the Target of Email Spoofing

Take steps to protect your chapter from email spoofing and develop a plan for dealing with a spoofing attack, to secure your email program and the integrity of your communications.

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How Many Members Do You Have?

Are you satisfied with the size of your membership? Focusing on the members you have isn’t enough. Learn proven strategies to increase the number of individuals who join your chapter.

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10 Steps to Successful Chapter Meetings

A successful meeting requires preparation and planning – before, during and after – to fully engage attendees and deliver its intended message. Keep these 10 steps in mind when you plan your next meeting.

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New Member Engagement Plans Help with Retention and Renewal

Right after new members join your chapter, you’ll find many asking themselves some of the same questions they asked before they joined. Organizations with engagement plans answer these questions early on and better engaging these members.

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Increase your Chapter’s Reach in Unprecedented Ways with Association Management Software

An Association Management System (AMS) allows you to update and streamline your chapter’s processes while decreasing the amount of manual work involved, the number of people required, and the time you spend.

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Brown Bag Lunches Can Help with your Volunteer Program

These relaxed, open forums allow for easy interactions between your volunteers and your general member base while giving you the chance to talk easily about the different chapter volunteer opportunities and drum up more interest in your programs.

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Strategy Sessions to Consider for Summer Review

We’re continuing along our back to board basics series with a concentrated look at four key strategic areas to include in your summer review: board continuity, your membership structure, finances, and special programming.

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How to Use Subject Lines to Get Into Members’ Inboxes

The Do’s & Don’ts of crafting the perfect subject line to ensure that your members are receiving important information regarding your events, educational opportunities, or advocacy efforts.

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Championing Professional and Trade Associations

Many changes happen successfully at the national level, through lobbying, conferences, and webinars. However, there are many changes and improvements that can happen easier and have a greater impact when they take place at the chapter level.

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Keeping Your Chapters Aligned

Associations with chapters rely heavily on those chapters to drive their mission, through their local and regional presence and support and their on-the-ground member and community engagement.

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Summer Checklist to Prepare for Getting Back to the Board Basics

Summer. A time known for fun in the sun and vacations. While we definitely encourage having some fun over the summer, we also recommend making time to prepare to get back to the board basics to set your chapter up for fall success.

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Email Design Basics to Engage Your Members

How your email looks is as important as what it says to successfully communicate with your membership.

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How to Use Your Calendar to Add Value for Your Members

Curating a robust calendar is a surefire way to drive traffic to your chapter website and add value for your members

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Chapter Expansions

A strong chapter presence is essential to the success of your organization. A clear, documented strategy helps ensure expansions go as planned and provide consistency from one new chapter to the next.

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Location. Location. Location

Selecting the right location can play a significant role in the outcome of your chapters’ meetings. National can guide its chapters in selecting locations that are both in line with the missions of the association and meet the needs of the chapter.

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Take a Listening Tour of your Chapters

As a national association, the success of your chapters is the success of the association as a whole. How chapter leaders are trained and fulfill their duties is a direct reflection on the national. This comes together in the assurance of value to members

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Chapters – Are They Worth the Cost?

Are your chapters worth your time and money? Yes, yes they are. Many member needs can be addressed well at the national level, online and through conferences, but some can be addressed more effectively at the local level through chapters.

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15 Easy Steps to Creating Your Chapter Sponsor Program

Here are 15 steps to revenue-building success to improve your chapter’s ability to provide more value through sponsors.

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How to Overcome Volunteer Decline

Struggling to get volunteers? Here are 6 ways to counteract this and move one step closer to chapter success.

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Why We Think Associations Are More Important Now than Ever Before

The value of association membership realized in its benefits to industry and members has become more important than ever as the employment landscape has shifted.

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Doing Nothing: how’s that working for your chapters?

As a result of limited staff, small budgets and the reliance on volunteers, many chapters make minimal or no changes to what they offer in areas like membership, engagement and technology usage. This approach, while safe and easy, it is also limiting.

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Want all your chapters to be successful? Consider a regional chapter management strategy

Many associations use the same management structure for all their chapters, around the country. Considering the fast pace of business and the differing norms and needs of individuals, a single management direction puts many at a disadvantage.

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Is keeping your chapter management technology in house the right direction for your chapters?

When an organization uses technology effectively, members react as expected. They attend events, they renew their memberships, and they bring new members with them. But, when it doesn’t work, they look elsewhere for their educational and networking needs.

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5 Steps to Combat Survey Fatigue

We are advocates for getting feedback from your members frequently, but how much is too much feedback? We have outlined 5 steps to take to limit your chapter’s chances of survey fatigue and negatively impacting your membership.

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How to Be Strategic with your Chapter Communications

Managing your Membership Roster & Prospect List as it relates to Communication

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Chapter Leadership Succession for the Win

3 considerations for the successful transition of your chapter’s next healthy board.

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Which Membership Benefits Are Local Chapters Best Suited to Deliver and Which Should They Leave to National?

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Why Do Some Chapters Do So Well While Others Struggle?

Overall chapter success is at the forefront of every organization’s goals for growth and positive impact on their community. There are a couple of main areas where chapters struggle.

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Time After Time: Attracting the Millennial Generation

5 ways to attract Millennials to grow membership and achieve future success.

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Keys to Board Dynamics

Team dynamics are key to the success of your board. We’ve outlined 3 things that could be causing disconnect and how to get your chapter back on track.

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Use Competition to Boost Membership, Revenue, and Attendance

Creating competition between chapters of the same organization is an effective way to increase engagement, boost loyalty, and spark creativity.

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Meetings – Timing is Everything

Morning, Noon, or Night? It is not as simple as that but, if you ask these 3 questions before choosing the time to hold your next meeting you'll increase attendance.

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Money Matters – Manage it Well

Why a bookkeeper or accountant is essential to the health of your chapter.

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Advanced SEO – Name it Right, and they will Read

The third of three lessons in Advanced SEO, focusing on title development and the use of meta-data for keyword searches.

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How to Help Your Local Chapters Increase Membership in 3 Easy Steps

In association marketing, accurate tracking, information gathering, and analysis are key to validating the efforts a chapter makes to gain new members. It’s crucial to recognize the lifetime value of one new member.

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How to Assess the Health of Local Chapters

The ability of local chapters to meet the needs of their members and grow their industry depends on many factors.

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Are you ready for the GDPR?

The EU is making changes to their data protection rules, and these changes will affect some US or Canadian-based organizations.

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Advanced SEO – The 80/20 Rule for Success

The second of three lessons in Advanced SEO. This one focusing on adhering to the 80/20 rule of marketing.

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4 Negative Impacts Smart Phones Have on Your Meetings

How to Avoid the Member Check-out

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Finding the Balance Between Content and Connections

Why networking is so important to your chapter’s success and how to find balance.

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Four Reasons Why Chapters Fail

The first thing to keep in mind when analyzing the success of the local chapters of your association is that they are run by volunteers. There is a delicate balance between providing motivational goals and overtaxing volunteers.

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Momentous Meetings to Kickstart Your Chapter

12 ideas for monthly meeting topics aimed at engagement & enjoyment for your chapter.

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Grow Membership, Grow Chapter Success

5 ways to engage your members in growing your chapter.

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