Chapter Insights

You may think people join because of the value they get from being a member. Or maybe it’s for the benefits you provide? Or is it because of the reputation of your chapter or the national association? Think again.

If you don’t know much about your members, how do you know you’re giving them what they want? Member personas provide clarity around your different member groups and allow you to better segment your offerings.

People are inundated with information. You need interesting and relevant ways to get and keep them engaged. Stories are a strong way to demonstrate your chapter’s impact to members, prospects, and your industry.

The dollar value of a member is much more than the amount they pay to join or renew. Knowing this number should drive you to find ways to bring in new members and better engage the ones you have.

Stan Phelps discusses how to use all those things that make your organization different from others, good and bad, to stand out from those who do the same.

What’s your plan for reengaging members who left your chapter? Do you let them go and forget they were ever members, or do you have a plan for bringing them back?

Stan Phelps discuses five factors that determine the potential growth of an organization, and he compares that trajectory to the growth of goldfish.

Making your registration experience as positive and as easy it can be helps keep members happy and turns more guests into members driving growth.

Advocacy by your members is vital to long-term success. Members need to communicate the chapter's value to their peers and within the industry.

If your members keep saying they’re too busy to attend events or volunteer, there’s a good chance they’re not getting what they need from the chapter. The Almquist Value Pyramid can help you figure out what’s really important to them.

For a membership renewal process to be successful, it needs to be supported by an organized, defined communications program that makes it as easy as possible for members to renew.

Are you satisfied with the size of your membership? Focusing on the members you have isn’t enough. Learn proven strategies to increase the number of individuals who join your chapter.

Right after new members join your chapter, you’ll find many asking themselves some of the same questions they asked before they joined. Organizations with engagement plans answer these questions early on and better engaging these members.

The value of association membership realized in its benefits to industry and members has become more important than ever as the employment landscape has shifted.

5 ways to attract Millennials to grow membership and achieve future success.

How to Avoid the Member Check-out

5 ways to engage your members in growing your chapter.

8 ways to show value to members who may just feel distanced from your chapter in more than just miles.

How honoring members for their contribution to your chapter should be for chapter success.

It has been said that if you’re not moving forward, you’re falling behind—you should always be looking for new ideas, tools and programming to add value for your members. Even if your chapter has strong attendance and is in great health, now is the time t

How to reduce membership expirations in your chapter

How to welcome prospective members (guests) to join the Chapter.

The Proven Comforts of the Chapter Newsletter

15 member benefits that will remind prospects that now is the time to join your chapter.

How to use substitution variable fields to increase member engagement.

7 options for social media success aimed at attracting the next generation of members.

Three Key guidelines to learn from members leaving your chapter.

6 MUSTs to entice members to volunteer

The 4 top-performing CEO behaviors that your board should emulate for success.

Part 3 of a 3-part series exploring the life cycle of a member. Part 3 provides a deeper look at active member’s transition into leadership and the corresponding engagement levels.

Participation in strategies of social entrepreneurship ensures a growth in multi-generational membership.

Part 2 of a 3-part series exploring the life cycle of a member. Part 2 provides a deeper look at active membership engagement levels.

5 key ways to focus on long-term member value

A focused effort on your first-time conference attendees will ensure a legacy of positive conference experiences.

Our 5 tips to achieve chapter success without the pressure of perfection

Part 1 of a 3 part series exploring the life cycle of a member. Part 1 examines member engagement as it relates to prospect conversion.

See why a combined methodology for surveying members provides better data about who members are and what they need from the chapter.

4 spring cleaning activities every chapter should engage in to enjoy continued success. Take a fresh look at your chapter to ensure efficiency and success.

6 lessons about chapter management that can be gleaned from basketball’s March Madness.

Achieve a multi-generational chapter with a focus on growth by following these 4 steps.

Show members their value to your chapter by inviting them to write the content and share their expertise.

25 holiday and End of Year themed ideas that increase membership rates and non-dues revenues.

Happy Thanksgiving to our StarChapter blog readers! We greatly appreciate your time, and to thank you, here are three delicious blog posts to read over the holiday.

10 ingredients to ensure positive community sponsorship of your local chapter.

7 marketing insights that will take your word-of-mouth marketing tactics to the next level for chapter success.

8 tried-and-true methods to accomplish success when it comes to managing membership growth.

StarChapter has earned a spot in the Top-20 Membership Management Software companies by Capterra.

3 ways to connect with chapter members and increase engagement while being conscious of members’ goals.

How StarChapter can help your organization offer and manage Continuing Education Credits in 3 simple steps.

Solutions for streamlining the engagement process with members and prospects.