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Which Membership Benefits Are Local Chapters Best Suited to Deliver and Which Should They Leave to National?

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Why Do Some Chapters Do So Well While Others Struggle?

Overall chapter success is at the forefront of every organization’s goals for growth and positive impact on their community. There are a couple of main areas where chapters struggle.

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Time After Time: Attracting the Millennial Generation

5 ways to attract Millennials to grow membership and achieve future success.

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Keys to Board Dynamics

Team dynamics are key to the success of your board. We’ve outlined 3 things that could be causing disconnect and how to get your chapter back on track.

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Use Competition to Boost Membership, Revenue, and Attendance

Creating competition between chapters of the same organization is an effective way to increase engagement, boost loyalty, and spark creativity.

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Meetings – Timing is Everything

Morning, Noon, or Night? It is not as simple as that but, if you ask these 3 questions before choosing the time to hold your next meeting you'll increase attendance.

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Money Matters – Manage it Well

Why a bookkeeper or accountant is essential to the health of your chapter.

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Advanced SEO – Name it Right, and they will Read

The third of three lessons in Advanced SEO, focusing on title development and the use of meta-data for keyword searches.

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How to Help Your Local Chapters Increase Membership in 3 Easy Steps

In association marketing, accurate tracking, information gathering, and analysis are key to validating the efforts a chapter makes to gain new members. It’s crucial to recognize the lifetime value of one new member.

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How to Assess the Health of Local Chapters

The ability of local chapters to meet the needs of their members and grow their industry depends on many factors.

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Are you ready for the GDPR?

The EU is making changes to their data protection rules, and these changes will affect many US-based organizations. If there is any chance your organization collects, stores and shares the personal data of EU citizens, you need to know about GDPR.

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Advanced SEO – The 80/20 Rule for Success

The second of three lessons in Advanced SEO. This one focusing on adhering to the 80/20 rule of marketing.

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4 Negative Impacts Smart Phones Have on Your Meetings

How to Avoid the Member Check-out

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Finding the Balance Between Content and Connections

Why networking is so important to your chapter’s success and how to find balance.

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Four Reasons Why Chapters Fail

The first thing to keep in mind when analyzing the success of the local chapters of your association is that they are run by volunteers. There is a delicate balance between providing motivational goals and overtaxing volunteers.

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Momentous Meetings to Kickstart Your Chapter

12 ideas for monthly meeting topics aimed at engagement & enjoyment for your chapter.

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Grow Membership, Grow Chapter Success

5 ways to engage your members in growing your chapter.

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Advanced SEO – Language Advantages for 2018

The first of three lessons in Advanced SEO. This one focusing on trends in language for the modern era.

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4 Website Mistakes Your Chapters Are Making

Depending on your association’s approach to chapter autonomy you may allow your chapters to source their own website solutions. This can increase the likelihood of these website mistakes.

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Getting the Data From Chapters

What type of data do you get from your chapters? Prospect data, bank balances, meeting info? Not much at all? How often does this data come back to national? How accurate is it? Can it be trusted to base important decisions on?

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How one simple solution can prevent one real complex problem for local chapters

How one simple solution can prevent one real complex problem: email verification as the cure for spam-bots.

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SEO Basics for Everyone

5 Basic SEO tips that will benefit even the most technologically uncertain – with bonus advanced strategies.

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Creating a Partnership of Content

Learn more about how to interview and partner with sponsors to create content and build relationships to benefit your entire industry.

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How Are Your Chapters Doing? (Really)

It’s the end of the month, and you’re in the office crunching the latest numbers for your national association. A few chapters are struggling with membership and it makes you wonder what’s going on. The easiest way to evaluate chapter health...

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Solving the Chapter Technology Puzzle

Local chapters have a lot to manage. National can help, but locally there is much to do to keep the chapter running smoothly. From a technology standpoint, the basic need would be a website, a way to email members and prospective members.

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People Will Travel to Your Chapter Events; How to Combat the Real Distance Problem

8 ways to show value to members who may just feel distanced from your chapter in more than just miles.

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Grow Your Chapter Through Partnership in Service

Build community through volunteerism within your local area and through partnerships with non-profit organizations.

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Why More than Just the “Member of Year” Award is Needed for Your Chapter

How honoring members for their contribution to your chapter should be for chapter success.

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Membership Portability is Essential to Growing your Association

As associations aim to remain agile many types of memberships have emerged to meet ever-changing member needs. While corporate membership still has a place, the structure should be reevaluated.

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Forming Committees that Work for Your Chapter

It has been said that if you’re not moving forward, you’re falling behind—you should always be looking for new ideas, tools and programming to add value for your members. Even if your chapter has strong attendance and is in great health, now is the time t

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Thinking about setting up a WordPress website for your Chapter?

Here’s the top 5 Questions you should ask your WordPress website designer/developer before committing

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Going, Going, Gone

How to reduce membership expirations in your chapter

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Panel Discussion Plans to Excite and Educate

A step-by-step guide to planning the perfect panel discussion to meet the needs of your chapter.

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5 Easy Steps to Make Members out of Guests

How to welcome prospective members (guests) to join the Chapter.

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Attendance Myths That are Holding Back Your Chapter

The top 3 myths about monthly meeting attendance and why they are mostly false.

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The Proven Comforts of the Chapter Newsletter

Five goals for using the chapter newsletter to increase member value.

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Becoming Brand Advocates Should Start with the Board

Six rules to maximize the success of your chapter’s brand advocacy efforts.

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Communicate Urgency for Membership

15 member benefits that will remind prospects that now is the time to join your chapter.

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Personalize Your Member Communication

How to use substitution variable fields to increase member engagement.

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Rethink your Chapter’s Social Media Strategy

7 options for social media success aimed at attracting the next generation of members.

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Culminating Your Chapter Value with an Exit Interview

Three Key guidelines to learn from members leaving your chapter.

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Invite Volunteers to Thrive

6 MUSTs to entice members to volunteer

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How Your Chapter’s Board Can Win Big with Lessons from Corporate CEOs

The 4 top-performing CEO behaviors that your board should emulate for success.

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Quality Content is Essential for Chapter Value

5 steps to help ensure quality content contributions for your chapter.

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Part 3: Becoming a Leader in Your Chapter

Part 3 of a 3-part series exploring the life cycle of a member. Part 3 provides a deeper look at active member’s transition into leadership and the corresponding engagement levels.

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Social Entrepreneurship as the New Advocacy and What that Means for Your Chapter

Participation in strategies of social entrepreneurship ensures a growth in multi-generational membership.

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Part 2: Getting Members Active in Your Chapter

Part 2 of a 3-part series exploring the life cycle of a member. Part 2 provides a deeper look at active membership engagement levels.

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Strengthen Chapter Value for Long-term Members

5 key ways to focus on long-term member value

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The Keys to Success with Conference First-timers

A focused effort on your first-time conference attendees will ensure a legacy of positive conference experiences.

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Chapter Management Perfection is Overrated

Our 5 tips to achieve chapter success without the pressure of perfection

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